Besides a brilliant company name (
WDDG is short for World Domination Design Group), the smart execution in the style of WWII government propaganda videos is a load of fun.
WDDG didn't take any shortcuts when producing content for each of their site's categories, continuing the vintage slideshow theme throughout. Sure, it's a bit cumbersome when trying to fetch a quick bit of information (a new video cues), and I'm sure SEO presents some challenges - but the site is a fun, playful and simple way to demonstrate their creativity. For an added bonus, view source: they even have fun with code!
Note: had WDDG linked in my favorites long ago, but finally getting around to writing about it now.
Here's a really smart, single-take, company video that Digg put together, set to the tune of Dee Lite's "Groove Is In The Heart." And get this – the normally dry Digg CEO Jay Adelson raps Q-Tip's solo! The whole office ("interns only," reports Valleywag) joins in by taking turns singing the lyrics. If you're wondering where Digg founder Kevin Rose is, stay tuned until the end.
Besides a brilliant company name (WDDG is short for World Domination Design Group), the smart execution in the style of WWII government propaganda videos is a load of fun. WDDG didn't take any shortcuts when producing content for each of their site's categories, continuing the vintage slideshow theme throughout. Sure, it's a bit cumbersome when trying to fetch a quick bit of information (a new video cues), and I'm sure SEO presents some challenges - but the site is a fun, playful and simple way to demonstrate their creativity. For an added bonus, view source: they even have fun with code!
We're hiring. Yes, we're hiring at Avenue A | Razorfish. I am interested in sharing this news not just because of the prize money I could earn for hiring you, but also because I was instrumental in creating the video promotion.
